Home Viewpoints Marketing Thankful to... Wednesday, 15 October 2008
             
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Monday, 19 November 2007 19:23
I just read a case/article for tomorrow"s marketing class. It is about the story of radio. Actual HBS case title is "The introduction of FM radio". The story starts with Marconi and gives an account of De Forest. Builds on the contribution of Howard Armstrong and business acumen of David Sanroff. I am looking forward to our class discussion tomorrow.

It is unusual of me to write down what I am thankful for. One great thing about doing an MBA is about how much we learn over this period through these cases and articles, complimented by class discussions. I wonder if I ever would have paid attention to so much material in my entire life if I had not opted to pursue my MBA. So, my thanks to all those who had influenced me to do so.

I had taken GRE prior to my Master"s and did not think GRE mattered much towards what I learned in graduate school. However, MBA is very different. What I prepared for GMAT is very helpful and am appreciating every piece on my preparation for GMAT. Thank you GMAT planners!

I had mentioned in my prior post about BCAP. It was indeed very well structured and our deliverables were very well planned that helped us to think about a plan and stick to it. Thanks to my fellow BCAP team and the program office for their support.

There was a great event today, a talk by John Dragoon, Novell CMO, on "Embracing competitors for the benefit of customers". We, Babson Tech Venture Group, along with Marketing club organized this talk. It was very well received and we ran out of pizzas!.
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3.23 Copyright (C) 2007 Alain Georgette / Copyright (C) 2006 Frantisek Hliva. All rights reserved."

 

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I believe the true road to preeminent success in any line is to make yourself master in that line. I have no faith in the policy of scattering one's resources, and in my experience I have rarely if ever met a man who achieved preeminence in money making.. certainly never one in manufacturing.. who was interested in many concerns. - Andrew Carnegie

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