Home Viewpoints Marketing Saturday, 05 July 2008
             
Marketing

We love the SuperBowl commercials, but what does it really take to build a brand? What's the difference between a brand and a logo? How can they help me profit?

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# Article Title Author
1 Key Marketing Trends for 2009 George Kesselman
2 Advertising 2.0 - CBS style John
3 Eight Costly Marketing Mistakes. Amit Bhagria
4 Helping your Products Pass the "midnight Test"
5 Making a Killer Landing Page Through Split Testing
6 3 Steps to Making Your Mailing List Work Positively for You
7 Valuing Your Website Visitors
8 Finally…Real Proof That Brands Affect Search Choice…Ginger and Mary Ann David Dalka
9 Tim Armstrong, President, Advertising & Commerce, North America, and David Eun, Vice President, Content Partnerships at Google to Speak at Bear Stearns 21st Annual Media Conference David Dalka
10 ASW08 Looking Back at My New Friends at Affiliate Marketing Summit West David Dalka
11 Traveling to Las Vegas for Affiliate Summit West - ASW08 David Dalka
12 Lee Odden’s Top Ten Online Marketing Tactics for 2008 Survey David Dalka
13 How to Be a Startup Marketing Warrior By Josh Kopelman David Dalka
14 Thankful to... BabsonGrad
15 Advertising does work… Bridget Jones
16 Marketing Concepts geoff
17 Colgate-Palmolive Interested in Unilever? Anshuman
18 Procter & Gamble / Unilever Anshuman
19 Much ado about nothing BabsonGrad
20 CEO Exchange BabsonGrad
 

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Quotes

There are a lot of things that go into creating success. I don't like to do just the things I like to do. I like to do things that cause the company to succeed. I don't spend a lot of time doing my favorite activities. - Michael Dell

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